After using the same format of promotional material for several years, Lymington’s Solent Cellar approached Tinstar to discuss a new leaflet design that would catch the eye of customers when posted through their door, or when spotted on display.
After a few initial conversations, a tri-fold format was chosen and scamps approved by the client. Following a session of product photography in the Tinstar Design Studio, the final product was delivered on time and under budget.
The satin finish of the silk stock gives a high-quality feel to the tri-fold leaflet design and the client was delighted with the final result.
The tri-fold format can be applied to a variety of formats and sizes: square, portrait or even landscape.
Tinstar undertakes numerous photography commissions. Some are organised in-house, such as the product photography for the Solent Cellar leaflet. Most of the images needed to be ‘cut out’, a process that needs to be done carefully – and avoiding the use of ‘fast result’ tools in Photoshop.